Экономические науки
FORMING OF THE COMPANY´S IMAGE IN DIFFERENT AREAS
Badykshanova I.R. 1, Peskova O.S. 2
1. Volgograd State Technical University 2.
Abstract:
Nowadays favourable created image of company plays more important role both manufacturer and consumer. Base of forming of company’s image and its basic features are considered in the article. It is comparison of building of the positive image in such areas as building and service. And also importance of formation of image in profit and nonprofit organizations.
Keywords: image, advancement, management, forming of image
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